This is a really clean and well thought out conceptual Flash animation by Ross Phillips. As the name suggests, it is only 5 seconds long, but it manages to get the point across really well even in such a concise time frame. This will have been done almost solely with tweens and vector shapes rather than the frame by frame style.
The best thing about the animation is how smooth the whole thing is even though the frame rate seems to be pretty standard. Considering frame rate will be important when I start to animate, as a high frame rate means a much smoother animation but also means that I will need to draw more frames.
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