Monday 23 November 2009

Work the Metaphor

I was just looking around the internet and found this design for a cafe on ImpDesigns.com:


It is a design for a cafe that is supposed to give the cafe a feeling of power with a modern flare. To me this looks like a logo for a physics laboroatory with a spoon and fork stuck on it. I don't think tht this logo works at all and it doesn't make me want to go and visit the cafe or eat anything. Nothing in the logo suggests cafe or nice food or even nice drink except for the small spoon and fork which do not stand out from the rest of the logo.

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